Eat with Josh is a new brand created by Gosue ‘Josh’ Sama, an Italian chef who appeared on My Kitchen Rules in 2018. Food to Josh is all about taste, fun, bringing people together combined with a little Italian cheekiness, and this new brand was seeking to capture these.
The first products to be launched are Polenta Chips with 3 distinct flavours – Rosemary, Chilli and Coconut. The new packaging is bold and contemporary, and the on pack communication is friendly and fun. These new snacks are sure to be a hit!